How to optimize talent acquisition and ROI in 2025: maximizing channels and engaging active and passive candidates

In an increasingly competitive job market, how can you attract the best candidates efficiently and reduce recruiting costs?

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To maximize ROI and optimize recruiting, companies must adopt smart, data-driven strategies.

Download our report:
‍- How to monitor CPA (Cost per Application) and CPH (Cost per Hire)
- The most effective channels to reach candidates
- How to engage active and passive candidates
- The impact of an ATS and analytical tools in improving recruiting
Talent Acquisition and ROI report by StepsConnect
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How to run high-volume recruiting in 2026: automations, WhatsApp and site managers in 12 months of data

When applications multiply, response times usually stretch and candidates are left without an answer. On the StepsConnect platform the opposite happened: almost 4 times the previous year's applications, the first review in 3 days instead of 6, and half of all hires closed in about 12 days. With aggregated, anonymized data, the report shows which features made the difference.
Applications, hires and time-to-hire compared with 2025
How WhatsApp and self-booked interviews shorten the first contact
How AI and WhatsApp automations support recruiters and hiring managers
The 8 new features of 2026, each with its demo video